ABOUT US.
Butterfly Voyage works with real estate development companies and new developments as a Fractional Chief Marketing Officer (CMO) to build, implement, and execute marketing & branding strategy as an extension of your leadership team.
Founder Meghna Krishna Bondili brings 17 years of real estate development expertise that includes sales, pre-development design, marketing & branding strategy spanning over $5BN of new development in New York and San Francisco. Meghna has experience across top-tier residential sales & marketing firms including Corcoran Sunshine Marketing Group, Stribling Marketing Associates, Douglas Elliman, and The Mark Company, guiding some of the best developments from inception to completion.
Butterfly Voyage’s (BV) deep network within and perspective on the development industry has made a notable impact coast-to-coast. BV has provided the real estate development industry with insights into design, marketing, technology, sustainability, Diversity, Equity and Inclusion (DEI), global collaborators, as well as new opportunities and areas for growth. In order to achieve triple-bottom-line success real estate developments must be responsible to people, our planet, and to profitability.
“Meghna was integral in developing our branding, marketing, and sales strategy for our 288 Pacific development, which led us to achieve the highest price per square foot sales for condominiums in the history of San Francisco.
Her focus on bringing together the best team of qualified, talented, and diverse collaborators is apparent in all that she does. Where some would continue to work with the same people out of convenience, Meghna is continually sourcing and discovering new talent to enhance the end product.”
Whitney Christopoulos | Development Manager | Grosvenor
OUR FOUNDER.
Meghna Krishna Bondili’s extensive background in new development design, marketing, brand strategy, and sales guiding ultra-luxury developments from inception to completion brings top-tier marketing experience and expertise to real estate developers across the United States. Over her career, Meg has managed marketing strategy for over 40 new developments, with an estimated total marketing budget spend of $75MN+.
Prior to founding Butterfly Voyage (BV) in early 2020 Meg worked for, collaborated with, and built teams for the best real estate development sales & marketing firms in New York and San Francisco. Meg’s passion for marketing, expertise at working across cross-functional teams, and keen understanding of stakeholder needs are what inspired her to create BV.
Meg’s vision for BV was to bring the best learnings from marketing ultra-luxury development to all locales and asset types; butterflies are pollinators, and the journey for any real estate development asset is very much a “voyage.” The buildings that we spend our time in are some of the most used products in the world, and this decade will reshape development for generations to come.
Meg is passionate about mentoring people like her who have a non-traditional path into real estate development by providing them with strategic guidance and access to her network. A recent effort was to advise acclaimed architect Elizabeth Graziolo to launch her practice, Yellow House Architects, after a long career as a partner at a notable AD100 firm; YHA was noted as Architectural Digest’s “One to Watch” in February 2021.
Recent speaking engagements include Women in PropTech | Marketing, The New York Residential Agent Consortium (NYRAC) | A Conversation with Richard Rothstein, the author of “The Color of Law, A Forgotten History of How Our Government Segregated America,” and the Local Logic | Groundbreaker Series.
“Meghna is a mighty force that you want on your team because she can quickly assess what needs to be done and make the necessary decisions that will get those results. She does her homework, is one of the hardest workers, and more importantly-inspires and motivates those around her to bring their A-Game.
During my career I have been fortunate to work with talented people; Meghna is in that top tier. She is one of the first people I turn to when discussing new ideas and when talking about the pulse of the new development landscape. Meghna’s unwavering commitment and dedication to the real estate development industry is the work of a truly innovative entrepreneur and I cannot wait to see what the future holds.”
Eric L. Zollinger | Executive Manager of Sales | Douglas Elliman Texas
SELECT WORK HISTORY.
We are a young company; our founder’s experience is not.
GROUND UP +
CONVERSION
━
Crescent
Devonshire House
One Vandam
Philip House
Soho Mews
The Badge Building
The Harrison
The Seymour
252 East 57th Street
151 East 78th Street
200 East 79th Street
120 Riverside Boulevard
360 Central Park West
234 East 23rd Street
130 West 12th Street
508 West 24th Street
20 Henry Street
45 Park Place
63 Greene Street
75 Wall Street
288 Pacific
345 Carroll Street
DEVELOPERS, EQUITY
+ MARKETING
━
AION Partners
Build, Inc.
Canyon Partners Real Estate
Compass Development
Corcoran Sunshine Marketing Group
Cogswell Realty
Douglas Elliman Development
East River Partners
Grosvenor Americas
Maximus Real Estate Partners
Naftali Group
Rockpoint Group
Rose Associates
Soho Properties
Spruce Capital Partners
Sterling Equities
Stribling Marketing Associates
Tamarkin Co.
The Cheshire Group
The Hakimian Organization
The Mark Company
World Wide Group
“I have had the pleasure of knowing Meg for almost a decade. We first met while working on a development project in New York where I was on the architecture side of the project and she was on the marketing side. I was instantly impressed by her. She is extremely intelligent, friendly, and all-around fabulous!
For the past year, she has been helping me strategize for the opening of my firm. Her input has been invaluable and I would not have been as prepared as I am right now if it wasn’t for her. Professionals like Meg who demonstrate the ability to juggle work, her young family, and still find time to give back to either the non-profit area or helping her friends are very rare. She is a people person, an inspiration to be around in the design industry, and would be an amazing asset to any team!”